portfolio

Ann-Marie Hilbert

demand gen | Partnerships | ​field Marketing

Bio

Building Bridges, Not Walls

I'm a marketing strategist who thrives on collaboration and innovation. Think outside-the-box solutions, building strong partnerships, and a relentless pursuit of win-win outcomes.


My passion? Transforming complex challenges into clear pathways to success. I achieve this by forging strong connections across internal and external teams, fostering a collaborative spirit that propels projects forward.


My expertise? It's multifaceted. B2B, SaaS, partner programs, go-to-market strategies – you name it, I've tackled it. Plus, I'm a data whiz and a communication chameleon, ensuring every message hits the mark.



Background

BigCommerce, Inc.

Partner Marketing Manager, 2022-​present


Linnworks

Partner Marketing Manager, 2021-​2022


Gerber Childrenswear

Ecommerce Coordinator, 2019-2021


Clemson University

MS Marketing, 2018-2019

Thesis: “Understanding the Role of ​Food in Consumer Life Transitions”


BS Marketing, Minor in Brand ​Communication 2016-2019




Key Skills

  • Partnership Builder: Forging ​strong, collaborative relationships ​with diverse partners.
  • Go-to-Market Strategist: ​Developing comprehensive plans ​that connect partner and business ​goals.
  • Data Analyst: Extracting insights ​from marketing data to inform ​strategy and measure success.
  • Clear Communicator: Adept at ​tailoring messaging to resonate ​with any audience, written or ​verbal, client or leadership.

Portfolio

BigCommerce x

Buy With Prime

RESULT:

  • 49% over target on customer adoption of ​BwP
  • Fully integrated campaign, LOTS of media ​and press pickup around launch


BigCommerce ​Summer Camp

Features:

  • BC customer callouts
  • 4 panel sessions moderated by Future Commerce
  • Omni Talk Retail podcast onsite interviewing guests
  • Activations including leather pressing, painting ​postcards, yard games, live music, live artist onsite, ​and specialty food and drink
  • Custom branding and build your own swag bag store
  • Raffle program to incentivize participation in activities


Results:

  • $100k+ event paid in full by partner sponsorships
  • Oversaw event logistics, content, and sponsor ​coordination
  • 85% registration to attendance rate


Video coming soon!


Linnworks Holiday Dash

GOAL: Gain lateral influence into our partner ​organizations- beyond partner managers and ​into sales, development, marketing, presales ​etc though a multitouch campaign.


RESULT:

  • Ran 33 days
  • 246 players across 60+ partner companies ​(55%+ of companies had more than 5 ​unique players)
  • 29,000+ sessions played total
  • 44% uptick in agency partner referrals in Q1


Linnworks Meet the ​Marketplace

RESULT:

  • Directly coordinated with 16 marketplaces to ​enable them to speak about their ​marketplace opportunity to Linnworks ​customers and prospects
  • Global audience composed of 43 countries
  • Managed all aspects of logistics, planning, ​and promotion across the internal and ​external organizations
  • 405 brands registered and 1463 sessions ​saved to calendars with <4 week promotion ​window
  • Live press coverage with Tamebay, TRG, ​Cision, Benziga, Market Watch, and Practical ​Ecommerce
  • 19% uptick in marketplace integration ​installation within customer base


Linnworks Total ​Commerce Talks ​Series

GOAL: Generate thought leadership exposure for ​Linnworks while also generating opportunities ​for co marketing and partner exposure.


RESULT:

  • Plan, prep, and moderate 7 TCT live webinars.
  • Timely, informative content to help ​merchants prepare for peak season selling
  • Increase in brand awareness and partner ​relationships


Accolades

Alisa Parker, Senior Manager, Partner Marketing, Google:


Ann-Marie is an exceptional partner. In my prior role at Intuit, I ​managed 35 partnerships. Ann-Marie’s work is equivalent to the top ​10% of people that I worked with, often who had more years of ​experience.


Ann-Marie excels at:

  • Organization, communication, and meeting deadlines: This ​quarter, we developed a shared centralized Google Sheet to ​track progress and share docs. I could always rely on Ann-Marie ​to make updates, centralize the information, and proactively ​remind me what needed attention
  • Innovative thinking: I appreciate all that Ann-Marie has brought ​to the table for Google this quarter, including additional ​placements, blogs and emails, coming up with the merchant review ​pop-up, and making the content from Make It Big and for the ​holidays sweat
  • Making it easy for Jo and I to demonstrate the value of our ​partnership to our internal stakeholders: The Google/BC ​Activities Q4 playbook made it very easy for us to show what we ​were working on and our successes to our leadership. Ann-Marie ​updated this slideshow with images, placements, and data without ​us even asking for it.

Meagan Daugherty - Senior Partner Marketing Manager- ​Shipstation


Ann-Marie has been so amazing to work with! She has been ​incredibly responsive, supportive, and insightful. Launching ​campaigns or any kind of marketing activity has been smooth ​and easy to navigate because of her attention to detail. I ​really can't say enough about how much I enjoy working with ​Ann-Marie — she deserves all of the praise!

Ali afzalirad - SVP & GM, Americas & APAC - BigCommerce


I was impressed with your hustle and acumen at the show ​and events. Nicely done!

Joanne Chen - Partner Marketing Manager, ​Google:


Ann-Marie has been a true pleasure to work ​with. Her positive attitude remains her most ​special strength. She gives quality attention to ​detail while executing projects at lightning ​speed. The collaboration for this quarter has ​been especially fruitful and we wouldn't have ​done it all without the help of Ann-Marie. The ​team and I only have good things to say about ​Ann-Marie and we're very excited to see what ​the future holds with the partnership.

Peter Van Der Westhuizen - Strategic Partner ​Manager - BigCommerce


Thank you for being the best Partner ​Marketing Manager I have EVER worked with. ​You have leveled up the Partner Marketing ​org at BC and will do amazing things in your ​career.

Tricia Olson - Senior Partner marketing ​manager - avalara


Working with Ann-Marie is one of the favorite ​aspects of working at Avalara! I enjoy ​collaborating with Ann-Marie to generate ​creative ideas that will mutually benefit ​BigCommerce and Avalara. Just as important ​as being able to create, we also have great ​synergy on executing our plans. This is all ​possible because we have built a relationship ​based on trust, transparency, honesty, and ​integrity. I believe these are important ​qualities for a thriving partnership.

Jason Krech - Strategic Partner ​Manager - BigCommerce


I wanted to take a moment and really ​shout out the amazing impact Ann-​Marie has had on the Google ​partnership.


I have received a few weeks of very ​unsolicited feedback about the ​improvements she has driven with ​the Google Ads business. "She's my ​favorite partner," "she's made such a

huge impact on the way we're ​working together as partners," ​"she's completely on top of things ​and always on track."


I could go on. I, personally, have ​truly benefited from having her as ​my marketing partner.


Kyle Miller - Strategic Partner ​Manager - BigCommerce


I just wanted to pass the feedback ​along that Ann-Marie has been doing a ​fantastic job creatively and diligently ​driving marketing in our pod. She has ​been extremely collaborative, she ​moves quickly to elevate opportunities, ​and she has excellent reporting ​motions so we can learn and iterate to ​drive more PSR and MRR through ​programmatic marketing.


As a collaborative marketing ​leader, I thrive on working ​with talented teams to bring ​brand visions to life. Together, ​we craft strategic campaigns ​that not only resonate with ​audiences but also deliver ​measurable results.

Let’s keep in touch

Lo​cation

Bo​ulder, Colorado

Phone

(864) 561 379​5

Email

amluneau@gmail.com